>>>Create a usable marketing database
Create a usable marketing database 2018-06-18T15:03:44+00:00

CREATE A USABLE MARKETING DATABASE

What is the point of a clean, enhanced, regularly updated database if it can’t be used quickly by your sales teams? Don’t let technological barriers hinder your commercial dynamism.

I WANT A USABLE MARKETING DB

30% of prospects in BtoB marketing databases are inactive or even in the midst of insolvency proceedings.

 

We see this every day, and it increases the cost of your campaigns and reduces your conversion rates.

 

Multiple databases in your various information systems inevitably lead to duplication. At the same time, the rapid life cycle of businesses means data quickly become obsolete. Most marketing directors therefore struggle to trust their data. Altares helps you trust your data again.

 

When it comes to cleaning, enhancing and analysing your database, Altares connects your customers and prospective customers to a D-U-N-S number, the global standard for business identification, and enhances these records with segmentation criteria that are relevant to your area of activity.

 

The result is a comprehensive, organised view of your relationships, which allows you to concentrate your efforts on your most promising opportunities. Develop your strategic segments and improve your market penetration rate using predictive analysis.

Move your CRM up a gear thanks to reliable, global data from D&B

Take advantage of a connector you can configure in just a few days, to keep your data permanently up to date

  • Improve the reliability of third-party creations and avoid duplication
  • Take advantage of daily information updates
  • Securely integrate and qualify leads from your web forms
Discover Dataxess CRM

Manage third-party, customer and supplier databases in your SAP system

  • Manage your database
  • Simplify your compliance processes
  • Improve your decision-making processes
  • Get daily information updates
Discover Businees Add-on

Make the right credit authorisation and investment decisions quickly and reduce your DSO

Online international risk management platform

  • Adjust your credit limits
  • Speed up your credit decision-making process
  • Segment and organise your customer portfolio
  • Track your customers and get alerts when their risk profile changes
Discover D&B credit

Make the right credit authorisation and investment decisions quickly and reduce your DSO

API to incorporate Dun & Bradstreet global data into your information systems

  • Improve the reliability of your database
  • Get reliable data and updates in real time
  • Save time by incorporating your data into your internal applications
  • Monitor changes among your customers easily and in real time
Discover D&B DIRECT+

All the power of Intuiz, available via an API

  • A permanent Data Quality Management process that monitors and ensures the coherence of the data collected.
  • SIREN numbers can be instantly loaded into or deleted from portfolios in bulk.
  • Generate an XML code that is sent and integrated directly into your back office.
Discover Intuiz Webservice

All the power of Intuiz, available via an API

  • A permanent Data Quality Management process that monitors and ensures the coherence of the data collected.
  • SIREN numbers can be instantly loaded into or deleted from portfolios in bulk.
  • Generate an XML code that is sent and integrated directly into your back office.
Discover Intuiz Webservice

Analyse international markets

Online sales development platform

  • Business sector analysis
  • Competitive environment research
  • Creation and export of prospective customer files
Discover Hoovers

Do you have a data project ?

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