The Dun & Bradstreet database integrated directly into your CRM allows you to benefit from high value-added information to improve your performance.
Deploying a business application requires the implementation of a reliable enterprise repository that combines your internal data with up-to-date external data. Integrating this data must always meet these requirements: single point of entry; speed (real-time data); quality of the information collected; ergonomics (customer GUI) and security. Manual data entry (even copy and paste) leads to anomalies, lack of uniformity and missing information needed to segment your accounts and make the right decisions.
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Implementing an API or a connector allows you to standardise the entry and completion of the information needed to segment your market. Altares can help you set up an onboarding solution that captures information on a third party in a minimum amount of time when the relationship is established. The challenge is to identify any third party as quickly as possible, and in a unique and reliable way, as soon as the latter comes into contact with you:
differentiate between a customer and a prospect when entering a registration form
direct leads to the right BU or sales person,
get a complete and consistent data set when creating a third party.
D&B data is integrated into your CRM and matched by reliably identifying companies via their D-U-N-S Number. The DUNSRight process includes over 2,000 automated checks, as well as numerous manual checks.
In plug & play mode, Business Add-On (BAO) allows you to enrich and maintain your SAP information system with data from Altares – Dun & Bradstreet.
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The power of D&B data in your CRM in just a few days. The connector allows you to reliably access new third parties and keeps your data up to date on a daily basis. Available for the four leading CRMs: SalesForce, MS Dynamics, SAP C4C and Oracle Engagement Cloud.
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What good is a clean, regularly updated database if it can’t be used quickly by your sales force? Don’t let technological barriers hinder your sales performance.
Deploying a business application requires the implementation of a reliable enterprise repository that combines your internal data with up-to-date external data. The Dun & Bradstreet database integrated directly into your CRM allows you to benefit from high value-added information to improve your performance.
In the age of digitalisation, data circulates at high speed, so you need to ensure it is reliable and that your systems speak the same language. This is where Altares can help ensure your system speak the same language with a shared and up-to-date repository, despite different types of data (structured/unstructured, various sources etc.).