Sales and Marketing Solution

Improving the ROI of your lead generation operations

Better steering your sales actions, going directly to the right contact, at the right time and with the right proposal, are both essential challenges for sales performance which data can help optimise. Altares enables you to better understand your markets, optimise your customer portfolio, identify high-potential prospects and improve the ROI of your lead generation operations.

440M

companies across the world

231M

directors

12M

French companies

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Your Sales & Marketing challenges

Prospecting performance and the strength of your commercial relationships are largely based on your customer knowledge.

Analysing and segmenting your BtoB market

Identifying your target market, knowing its potential and growth, segmenting your targets, and carrying out competitive intelligence are essential to properly designing your products or services and carrying out targeted marketing campaigns and sales actions.

Targeted prospecting

Commercial prospecting remains an essential part of developing the customer portfolio. However, it is a difficult task for sales representatives, as it can be time-consuming and the results are sometimes unsatisfactory. Identifying prospects who are genuinely interested is a key factor in improving sales performance.

Exporting your business internationally

Entering foreign markets is an exciting adventure, but it can be risky. You first need to know the specifics of the country and then identify and segment your target market. How can you get reliable information about companies over the border or on the other side of the world?

M&A: identifying external growth targets

Mergers and acquisitions can be an excellent way to grow, gain market share by absorbing a competitor, diversify activities or create synergies between two companies. But finding the right target is a real challenge: financial health, valuation, potential integration... Having complete and reliable information is essential to the success of an often costly operation.

Improving the reliability and quality of your customer and prospect databases

Customer and prospect knowledge remains a major challenge for marketing and sales teams, whether it is through a CRM or a simple database. Collecting and updating information is generally done manually. In addition to being time-consuming, this input often generates errors and the up-to-date nature of the data is not guaranteed.

Your Sales & Marketing challenges

Prospecting performance and the strength of your commercial relationships are largely based on your customer knowledge.

Identifying your target market, knowing its potential and growth, segmenting your targets, and carrying out competitive intelligence are essential to properly designing your products or services and carrying out targeted marketing campaigns and sales actions.

Find out more

Commercial prospecting remains an essential part of developing the customer portfolio. However, it is a difficult task for sales representatives, as it can be time consuming and the results are sometimes unsatisfactory. Identifying prospects who are genuinely interested is a key factor in improving sales performance.

Find out more

Entering foreign markets is an exciting adventure, but it can be risky. You first need to know the specifics of the country and then identify and segment your target market. How can you get reliable information about companies over the border or on the other side of the world?
Find out more

Mergers and acquisitions can be an excellent way to grow, gain market share by absorbing a competitor, diversify activities or create synergies between two companies. But finding the right target is a real challenge: financial health, valuation, potential integration… Having complete and reliable information is essential to the success of an often costly operation.
Find out more

Customer and prospect knowledge remains a major challenge for marketing and sales teams, whether it is through a CRM or a simple database. Collecting and updating information is generally done manually. In addition to being time-consuming, this input often generates errors and the up-to-date nature of the data is not guaranteed.

Find out more

Sales & Marketing solutions

Altares provides you with the world's largest company database, which can be easily and quickly integrated into your tools and information systems.

Files

With Altares files, obtain structured and exploitable data to conduct your business analyses, elaborate your reports and easily transmit the data to other departments. You can choose to receive a single file, or regularly updated files.

Platforms

To provide simple and instant access to our database of company information, Altares has developed applications that are as close as possible to your business. Use our decision support tools in a few clicks.

API / Connectors

All Altares D&B data directly at the heart of your information system: make your ERP, CRM or business applications more reliable with our connectors and APIs.

The Sales & Marketing solutions we offer

Altares supports its clients in the analysis and segmentation of the French market.

platforms

D&B Hoovers

Get reliable information on companies, executives and industries in over 220 countries in real time with D&B Hoovers. Transform your sales and marketing processes: diversify acquisition strategies, open new markets, prioritize and rate customer profiles, focus on the sales relationship.

Delivery Files / Batch

File qualification

Create, enrich, target and export your BtoB files with Altares data.

The Sales & Marketing solutions we offer

Altares supports its clients in the analysis and segmentation of the French market.

Get reliable information on companies, executives and industries in over 220 countries in real time with D&B Hoovers. Transform your sales and marketing processes: diversify acquisition strategies, open new markets, prioritize and rate customer profiles, focus on the sales relationship.

Learn more

Create, enrich, target and export your BtoB files with Altares data.

Learn more

Contact one of our expert sales performance advisors.